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DIGITAL MARKETING (SEO, SMM, SMO)

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WHAT DO YOU MEAN BY DIGITAL MARKETING? Digital marketing. Just another one of those new, fancy buzzwords in Modern way of Marketing your products or services. Digital marketing is an umbrella term for all of your online marketing efforts. Businesses leverage on digital channels such as Google search, social media (Facebook, Twitter, YouTube ), email, sms and their websites to connect with their current and prospective customers. Here are the different types of digital marketing. • Search Engine Optimisation (SEO) • Pay Per Click Advertising (PPC) • Public Relations (PR) • Social Media Marketing . • Content Marketing. • Affiliate Marketing. • Viral Marketing. • Influencer Marketing. CAREER SCOPE IN DIGITAL MARKETING : Digital Marketing has a great Career Potential. In India at National level, an average salary for a Digital Marketing Manager is 10 lakh per annum.

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